Not hype. Real business AI use cases.
Machwan has worked with enterprises, SMBs, startups, MSMEs, academia, and channel ecosystems to understand how AI can support different business functions. This webinar is built to bring that experience into one focused session with practical examples, decision frameworks, and business-ready guidance.
Business-first approach
Understand where AI creates value across sales, marketing, operations, customer service, education, channel enablement, and internal productivity.
Neutral and practical
This is a neutral training session focused on actual adoption and ROI—not only on tools, but also on fit, workflow readiness, and responsible usage.
Interactive learning
Participants will learn through live examples, guided discussion, business scenarios, and role-based understanding for decision-makers and users.
Machwan experience behind this program
Machwan has executed multiple AI-focused outreach and enablement programs, including work with Microsoft and a hardware OEM ecosystem. These engagements helped reach large business audiences and analyze workflows and ROI-led adoption behavior.
What participants will learn
This session is designed to help participants move from curiosity to clarity, with a business lens on AI adoption, selection, and activation.
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✓How AI can be used across business functions Discover real-world use cases for sales, customer engagement, operations, learning, research, content creation, support, and knowledge work.
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✓How to identify the right use case Learn how to evaluate workflows, map pain points, and prioritize use cases based on impact, readiness, and expected ROI.
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✓Which Copilot version fits which need Understand where different Copilot offerings can align with enterprise users, business teams, resellers, faculty, and students.
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✓How to create and use AI agents in a business context Get an introduction to agent-led workflows, task automation opportunities, and where agents can add efficiency within teams and processes.
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✓Model awareness for business users Build practical understanding of how modern AI models work, what “training” means in business conversations, and how data/context influence results.
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✓Responsible and scalable adoption Understand how to think about AI adoption in a way that is useful, repeatable, and aligned with organizational goals.
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✓Live role-based examples See examples relevant to enterprise teams, channel partners, educators, and learners so each audience can connect AI with its own work context.
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✓Q&A with skilled trainers and speakers Engage directly with experienced speakers from the user side to explore practical scenarios, questions, and next-step thinking.
Who should attend
This training is relevant for organizations and institutions looking to build practical understanding of AI use in a structured, business-oriented format.
Enterprise Teams
Business leaders, IT teams, innovation heads, operations managers, sales teams, enablement teams, and employees exploring AI use at scale.
Channel & Reseller Ecosystem
Resellers, distributors, partners, and suppliers who want to understand AI opportunities for internal productivity and customer-led business conversations.
Academia & Learners
Faculty, institutions, and students who want a practical introduction to business AI, Copilot use cases, and modern AI workflow thinking.
90-minute interactive master session
A concise, outcome-focused structure designed to combine context, examples, use-case learning, and interactive discussion.
Welcome & business context
Why AI matters now, where organizations are getting stuck, and what a practical adoption lens looks like.
AI across business workflows
Function-wise examples and how to identify suitable AI scenarios in everyday work.
Copilot understanding by audience and use case
How different Copilot options can map to enterprise, channel, faculty, and learner needs.
Agents, models, and practical adoption thinking
Introduction to AI agents, context-driven outputs, responsible usage, and how organizations can think about readiness.
ROI-led examples and implementation perspectives
How workflow understanding and business outcomes help shape adoption decisions.
Live Q&A
Open interaction with trainers and speakers to discuss real business questions and practical next steps.
Nischay Kandpal
CMT Lead, Senior program manager, Microsoft
Register for the webinar
Secure your spot for this paid interactive session and learn how AI can be used meaningfully across business, channel, and academic environments.
Event Details
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✓Theme How to Use AI in Your Business
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✓Date & Time 8 July | 3:00 PM – 4:30 PM IST
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✓Format Interactive live webinar
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✓Audience Enterprise, SMBs, startups, MSMEs, resellers, suppliers, faculty, and students
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✓Fee Paid training — fee details can be shared during registration or outreach
Reserve Your Seat Now
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Bring clarity to your AI journey
If you want your team, partner ecosystem, or institution to understand AI with practical business relevance, this session is built for you.
Register for 8 July Webinar